Assirm è l’Associazione nata nel 1991 che riunisce le aziende italiane che svolgono Ricerche di Mercato, Sondaggi di Opinione e Ricerca Sociale. 

Assirm organizza numerosi momenti di confronto e approfondimento sui trend, le dinamiche del mercato e i nuovi modelli di ricerca, per fare il punto sull’attualità, dando uno sguardo al futuro. Occasioni di confronto e networking. 

Assirm conferma la centralità del proprio ruolo sociale a supporto delle Imprese e del Sistema Paese, offrendo una proposta formativa di alta qualità, facilmente accessibile e fruibile, pensata per favorire il progresso dei professionisti di oggi e di domani. 

Rimani sempre aggiornato sul mondo delle Ricerche e i suoi protagonisti. 

Il Centro Studi e Formazione Assirm nasce nel dicembre 2005 con lo scopo di sviluppare la cultura professionale della Ricerca di Mercato e Sociale, e di promuoverne l’immagine e il valore presso i committenti e l’opinione pubblica. 

Assirm è da sempre impegnata a diffondere standard di qualità per il mercato della ricerca in Italia. 

Companies

Shibumi 


Certificate n. AI 31226

Piazza della Repubblica 32 20124 Milano
Email: connect@shibumi.group

Founded in 2007
Social Capital € 76.923,00 i.v.

https://shibumi.group/

Shibumi  S.p.A.

We are a company that embodies the magic of  Marketing, Communication and Live Experience. We use proprietary technology platforms and the power of data to shape emotions. Through a data-driven approach and the expertise of our teams across the Group’s various units, we craft Marketing & Communication strategies — both online and offline — that create a deep emotional impact on people


Management team

Our CEO is Angelo Palumbo, while our Market Research Director is Paola Tuè


Specializations

TOOLS Blogmeter offers and integrated Suite based on three modules:

  •     Social Listening: to monitor reputation across social media and understand what is being said online about brands, products, services, topics, and public figures;
  •     Social Analytics: to measure the performance of corporate profiles on Facebook, Twitter, and Instagram, and to identify the most effective content strategies;
  •    Social Influencer: to discover industry influencers and measure their social media performance.

SERVICES Thanks to a multidisciplinary team consisting of analysts, social media experts and linguists, Blogmeter uses its tools to provide:

  •     Analysis and Consultation: to choose and understand the most relevant insights, make comparative analysis, forsee social trend e find influencers with the most affinity to the Brand
  •   Research: regular quanti-qualitative analyses of online word-of-mouth about brands, products, services, and public figures; sperformance assessments of corporate Facebook and Twitter pages, competitors, or the reference industry sector
  •     Education:training courses on introducing social media into the company, structuring online listening strategies, measuring the results of social media activities, and learning Italian and international best practices in the use of new digital channels.

MAIN INDUSTRY SECTORS

Blogmeter works with companies across a wide range of sectors, with a particular focus on: furniture, insurance, automotive, banking, beauty, cinema, cosmetics, e-commerce, consumer electronics, home appliances, energy and environment, pharmaceuticals, finance, internet portals, food, GDO, gaming, IT, fashion, online poker, baby products, healthcare, telecommunications, tourism, TV, and music.

CLIENTS

Blogmeter carries out over 180 research projects for more than 150 clients, including some of the most prominent Italian companies, media centers, advertising agencies, PR agencies, digital agencies, and several leading corporate players in the Italian market, such as:: Audi, Calzedonia, Cariparma, Fater, Generali, H-Farm,  L’Oréal, Moncler, GSK, Samsung, Sky, Tim, Versace, Volkswagen.