Assirm è l’Associazione nata nel 1991 che riunisce le aziende italiane che svolgono Ricerche di Mercato, Sondaggi di Opinione e Ricerca Sociale. 

Assirm organizza numerosi momenti di confronto e approfondimento sui trend, le dinamiche del mercato e i nuovi modelli di ricerca, per fare il punto sull’attualità, dando uno sguardo al futuro. Occasioni di confronto e networking. 

Assirm conferma la centralità del proprio ruolo sociale a supporto delle Imprese e del Sistema Paese, offrendo una proposta formativa di alta qualità, facilmente accessibile e fruibile, pensata per favorire il progresso dei professionisti di oggi e di domani. 

Rimani sempre aggiornato sul mondo delle Ricerche e i suoi protagonisti. 


Ipothesi


VIA LIVORNO 7 00162 Roma
Phone: 064405013
Email: info@ipothesi.it

Founded in 2013
Social Capital € 10.000 i.v. i.v.

https://www.ipothesi.it/

Ipothesi S.r.l.

“It is not enough to look; one must look with eyes that want to see, that believe in what they see.”
(Galileo Galilei)

IPOTHESI was founded on the experience of a group of senior researchers and consultants and has established itself as an independent research institute active in management and strategic consulting.
It supports Public Administrations, Institutions, Companies, and Associations in the design of strategies, performance evaluation, and the innovation of organizational and service models.

Its areas of expertise include:

  • Organizational and management consulting
  • Economic and social research
  • Public policy evaluation
  • Data management and business intelligence

By combining analysis, research, and consulting, IPOTHESI:

  • supports its clients in defining effective strategies, evaluating performance, and innovating organizational and service models;
  • operates with scientific rigor, strategic vision, and a consulting-driven approach, transforming data into knowledge and knowledge into decisions.

Each project is based on a multidimensional interpretation of reality, made possible by multidisciplinary research teams composed of senior analysts with expertise across different fields.

A strong focus on sustainability, innovation, and ESG values guides operational processes, in line with the Integrated Management System, certified according to:

  • UNI EN ISO 9001:2015 – Quality
  • UNI EN ISO 14001:2015 – Environment
  • UNI PdR 125:2022 – Gender Equality

Research activities are based on integrated quantitative and qualitative methodologies, using a range of tools, including:

  • CAPI (Computer-Assisted Personal Interviewing): face-to-face interviews
  • CATI (Computer-Assisted Telephone Interviewing): telephone interviews
  • CAWI (Computer-Assisted Web Interviewing): online surveys
  • PAPI (Paper and Pencil Interviewing): paper-based questionnaires
  • In-depth interviews, focus groups, mystery shopping
  • Desk analysis

Analyses are conducted using established models, many of which have been developed internally, applying advanced and multivariate statistical techniques, as well as business intelligence tools and predictive modeling.


Management team

Gaetano Buccella – Sole Director and Scientific Direct


Specializations

Main areas of intervention.

  • Customer satisfaction and customer experience analysis

  • Market research (qualitative and quantitative)

  • Demand segment profiling (personas)

  • Opinion polls and surveys

  • Stakeholder engagement

  • Mystery client and mystery shopping

  • Focus groups and qualitative research

  • Control and monitoring of perceived and delivered quality of public services (Service Charters, Program Contracts)

  • User catchment area analysis

  • Mobility analysis (O/D surveys, PSCL – Home-to-Work Travel Plans)

  • Brand and image positioning

  • Organizational consulting and business process audits

  • Business intelligence and analytics

  • Data management

  • Social media intelligence

  • Training

Thanks to the projects carried out, IPOTHESI provides its clients with concrete tools to optimize their strategies, in particular to:

  • understand scenarios and trends

  • guide decisions and policies

  • improve organizational efficiency

  • increase the perceived value of services and brands