Assirm è l’Associazione nata nel 1991 che riunisce le aziende italiane che svolgono Ricerche di Mercato, Sondaggi di Opinione e Ricerca Sociale. 

Assirm organizza numerosi momenti di confronto e approfondimento sui trend, le dinamiche del mercato e i nuovi modelli di ricerca, per fare il punto sull’attualità, dando uno sguardo al futuro. Occasioni di confronto e networking. 

Assirm conferma la centralità del proprio ruolo sociale a supporto delle Imprese e del Sistema Paese, offrendo una proposta formativa di alta qualità, facilmente accessibile e fruibile, pensata per favorire il progresso dei professionisti di oggi e di domani. 

Rimani sempre aggiornato sul mondo delle Ricerche e i suoi protagonisti. 

Il Centro Studi e Formazione Assirm nasce nel dicembre 2005 con lo scopo di sviluppare la cultura professionale della Ricerca di Mercato e Sociale, e di promuoverne l’immagine e il valore presso i committenti e l’opinione pubblica. 

Assirm è da sempre impegnata a diffondere standard di qualità per il mercato della ricerca in Italia. 

Companies

Eumetra MR


Certificate n. AI 31206

Corso Magenta, 85 20123 Milano
Phone: 02 22.19.83.60
Fax: 02 22.19.83.62
Email: info@eumetra.com

Other locations

Piazza del Popolo, 18 Roma

Eumetra International, 83 Baker Street London (UK)

Eumetra International, Piazzetta San Carlo 2, Lugano (CH)

Founded in 2015
Social Capital € 500.000 i.v.

https://www.eumetra.com

Eumetra MR S.p.A.

Eumetra, Institute for Social Research and Marketing, offers agile, concrete and reliable solutions to corporate decision makers, to support them to take the best decisions for their company future.

We believe that every decision needs to be based on several factors – instinct, intuition, experience, rationality and the right tools to provide the appropriate guidance – Eumetra takes all of these into account in order to turn knowledge into action.

Eumetra was founded in 2015 by a pool of senior consultants, Eumetra expands the sphere of knowledge through social and marketing research carried out at national and international level, from its premises in Italy and Switzerland and with a network of carefully selected local partners in Europe and over 100 countries around the world.

Eumetra believes in accuracy, perspective, clarity and empathy, values which form the basis for its research and consultancy work.

Eumetra is certified ISO 9001:2015.


Management team

Our President and CEO is Matteo Lucchi, while Ludovico Mannheimer is our Board Member, together with Alberto Stracuzzi.


Specializations

PRODUCTS AND SERVICES Eumetra’s offering is structured into two main areas:

  • Knowledge Building: A proprietary system of Observatories designed to understand Today’s Society and Today’s Individual: their needs, their consumption habits, across various sectors. Eumetra’s Knowledge Building represents a unique body of insights—both nationally and internationally—that is constantly updated and enriched.
  • Ad hoc Solution:Based on in-depth knowledge of individuals and society, these solutions allow companies to meet rapidly and proactively to both strategic demands and more tactical needs. They always guarantee maximum information efficiency and the best price–quality ratio. Eumetra’s ad hoc solutions can be summarised in three main areas:

* NEW IDEAS FACTORY: to support businesses in product planning and architecture, increasing the potential for success and reducing the risks associated with the launch of new products.

* NEW MEDIA FINE TUNING:to assist businesses in fine-tuning the planning and content of their communications and measuring their effectiveness. The aim is to increase the potential for success, while optimising the use of investment.
* NEW EXPERIENCED CUSTOMER:to enhance businesses’ knowledge during the process that guides the architecture and delivery of services. The aim is to increase the possibility of creating a loyal and constantly growing customer base.

Eumetra continuously invests in Research & Development; the services offered are constantly updated and expanded.

INDUSTRIES

Eumetra Knowledge Building is at the hearth of our in-depth knowledge of various industries. Our knowledge is at disposal of all our clients, both national and international, in the following major sectors:

  • Automotive/Mobilità
  • Betting
  • Finance
  • FMCG
  • Healthcare
  • Energy & Environment
  • Media/Entertainment
  • PA/Training and research institutes
  • Socio-political
  • Retail
  • TLC/ICT
  • Travel

THE EUMETRA NETWORK

With its network of carefully selected local partners, Eumetra—from its offices in Milan, Rome, London, and Lugano—is able to coordinate research across all European countries and in over 100 countries worldwide.